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Sun Zi Art of War: Great Lessons on Business Management

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Sun Zi Art of War: Great Lessons on Business Management

Postby psbkevin » Wed Jun 10, 2009 10:10 am

GREAT LESSONS ON BUSINESS MANAGEMENT- ADAPTED FROM ANCIENT CHINESE WISDOM

25-26 June | 9am – 5pm | The Times Financial Center | Shanghai

Introduction
Sun Zi was a heroic general in Ancient China and based on his experiences in warfare, he wrote the book – Art of War. Although, this book was written more than 2,500 years ago, many of the strategies and wisdom captured in the book are timeless and they are still relevant and applicable in today’s business environment.

Tao Zhu Gong used to be an advisor in the state of Yue in Ancient China; he later turned into a very successful businessman. He wrote a book which describes the principles and pitfalls of business management.

Key Benefits
During this workshop, participants would gain insights on some of the strategies and principles developed by 2 ancient Chinese strategists - Sun Zi and Tao Zhu Gong. The trainer would share with the participants on how they can apply the Ancient Chinese Wisdom in today’s Modern Business Management.

Course Content
• Tapping Ancient Chinese Wisdom for Business Applications
• 6 Business Strategies adapted from Sun Zi’s Art of War
 Kill with a Borrowed Knife (Not literally, but in a positive manner: How to borrow elements from the environment to open up more business opportunities)
 Loot a Burning House (Not literally, but in a positive manner: To be able to identify business opportunities and grab it before others)
 Beauty Trap (Not literally, but in a positive manner: Using aesthetics elements to improve sales, e.g. product packaging)
 Create Something out of Nothing
 Cast a Brick to Attract Jade
 When Beating a Retreat is the Best Way out
• Tao Zhu Gong’s Business Mgt Strategies
 Recruit the Right Person for the Right Job
 Deliver Great Customer Service
 Keep to your Core Business
 Know your Market
 Develop a Complete Business Plan

Who Should Attend?
This programme is designed for Business Development Managers & Executives, Sales Managers & Executives, Corporate Leaders, Business Owners and Aspiring Entrepreneurs. Those who are working in China, or doing business with companies in China would gain valuable insight into the Chinese culture through these Chinese wisdoms.

Language:English

Duration:2 days (14 hours)

Course Fee
• RMB 4,200 / person
• RMB 3,980 / person (register by 15 June to receive early bird discount )
• For 3 persons & above, please call us to receive a special promotion fee.

Registration
please call us at (+8621) 5237 9177 ext. 216 or email to kevin.jin@psb-academy.edu.sg

About the Trainer
Mr Wong
PSB Senior Consultant
Mr Wong is a Bilingual Regional Trainer, Management Consultant, Author, and Lecturer, with more than 12 years of corporate training & consulting, lecturing and marketing experience in Asia. He has conducted many training sessions & seminars in China, Malaysia, Thailand, Indonesia and Singapore. He has also trained many participants from USA, Germany, Japan, Korea, India, Australia, South Africa, Hong Kong, Taiwan, Philippines, Vietnam and Myanmar. They have benefited greatly from his highly participative & practical training style.


About PSB Consulting
PSB Consulting is a leading one-stop solutions provider for companies’ learning and consulting needs. Established for over 40 years, PSB combines local expertises with international experience to provide customised solutions. Our network of over 300 consultants has served more than 6500 organisations. Committed to optimising our clients’ learning and consulting investments, PSB provides a comprehensive range of services that include Executive Development, Environment, Health and Safety, People Excellence, Process Excellence, and Diploma and Certificate programme.
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Postby Misteral » Wed Jun 10, 2009 10:27 am

Buy the book.......it's cheaper and lasts longer
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Postby Bluebag » Wed Jun 10, 2009 11:11 am

Plus lessons on "warfare" from a country that never beat anybody who could fight back...


Pfffffffffffft!!!!
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